Writing is a key part of being a researcher of any kind. It's not enough to do the work, take the data or make the discovery. It's not science until it is shared. This week, Alex reflects on their writing journey.
By Alex Innanen
I like to think of myself as a pretty good writer. Very young me harboured the wish to be a famous novelist when I grew up, and I probably still have old notebooks hidden somewhere in my parents’ house full of stories and attempted novels. There’s a lot about writing I like. I like putting words together in interesting and clever ways (I am a big fan of puns), I like figuring out how best to say something, and I really like the rules of language which feel a bit like a puzzle. In first year engineering we had a Technical Writing for Engineers course that many of my classmates groaned about but for me I was thrilled to have a whole class full of grammar quizzes.
Moderate bragging aside, there’s one thing I struggle with time and again when I’m writing and that is choosing a title. Several of the posts I’ve written for this very blog have been sent to John with something like ‘I can’t think of a good title, HELP!’ at the top. I also write blog posts about once a month for the Curiosity Rover’s mission updates page, and there’s many a time I’ll have the whole post written, sitting in my inbox ready to be sent for approval and struggling to think of a title.
It's not just blog titles either – short stories, journal articles, even my dissertation. And all these different kinds of writing need different sorts of titles! But this post is not just for me to complain about how hard titles are though. Having toiled in the title mines for as long as I have, I’ve developed some tricks and observations about choosing a good title.
The job of your title is to give your audience somewhat of an idea of what they’re getting into, or at least to interest them enough that they might want to read what you’ve written. For something like a blog post, I try to keep it relatively short and clear. The title of this post, for instance, pokes fun at not being able to come up with a title while also giving an idea of what the post may be about. When I’m writing mission updates for Curiosity I tend to go one of two ways: some wordplay or reference to a well known phrase (for example, “New Year, New Clouds”), or succinctly describing something important from the plan (like “On Top of the Ridge” – three guesses where we were).
Writing a title for a paper is a bit different. You can assume that whoever is reading your title has a bit more familiarity with the subject so you can be a bit more specific. Sometimes this leads to marathon-length titles. The title of my first research note, for example, “Minimum Mars Climate Sounder Retrieval Altitudes Reveal Cloud Altitudes at Aphelion and Stranded High-altitude Dust Following the MY34 Global Dust Storm on Mars” is twenty three entire words. This may seem a bit excessive, but you cannot deny that it tells you exactly what’s in the note. We’re also big fans of the humble colon in academia. My master’s thesis was titled “Aphelion Cloud Formation and Swiss Cheese Sublimation: Martian Atmospheric Water Vapour Processes”. The first bit of the title tells you the two subjects of my thesis, the second part ties them together. Sometimes, Journals will have guidelines for paper titles. Acta Astronautica, for example, has a 15 word limit. My research note above wouldn’t fly, and in fact the title I proposed for the paper I submitted there (which I posted about here) was too long and I had to figure out how to fit what I wanted to say in their word limit (I think I changed ‘Canadian Arctic’ to ‘Arctic’).
So maybe I actually do know a bit more about this title thing than I thought when I started writing this blog post. In fact, I feel confident enough to offer some things to think about when you’re coming up with a title:
- Consider your audience. Will they recognise what Aphelion means? Will they enjoy a good pop culture reference?
- What is/are the main takeaway(s) of your piece? Are there different subjects you need to link?
- Is there a word limit? Should there be a word limit? How can you be more concise?
- How are you going to get people excited to read what you’ve written?
As with most things, though, practice helps. The more I write, the more titles I need to think of and the less daunting it gets each time.
